59808
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Bose

As part of an expansive, multimedia campaign for Bose’s new line of home speakers, LAIR was tasked with designing a visual experience to accompany the in-store displays. These two 3-D pieces are the result of a collaborative process between Bose audio engineers and LAIR artists, working to present the SoundTouch and Lifestyle models in a decidedly unconventional way. By displaying the sound-based nuances with visual demonstrations of the products’ power, LAIR created an immersive, optical showcase that maintained the sleek aesthetic for which Bose is famous.

Director:

Thor Raxlen

Client:

Bose

Style:

Sound Waves